Reach Communications and Blueprintx Unite to Represent Premier League & Ghana International Footballer Antoine Semenyo

We are proud to announce that Reach Communications has partnered with London-based Blueprintx to represent AFC Bournemouth and Ghana National Team striker Antoine Semenyo, shaping the next chapter of his career and extending his influence far beyond the pitch.

Known for his blistering pace, tactical intelligence, and clinical goal-scoring ability, Semenyo has been instrumental in some of the Premier League’s most exciting matches this season, netting crucial goals against Manchester United, Manchester City, Chelsea, and Liverpool. His performances have propelled him into the spotlight, attracting global attention not just for his football but also for his potential as a distinctive personal brand.

Matt Green, CEO of Reach Communications and Semenyo’s Commercial Manager, reflects on the player’s journey:

“Reach Communications has always stood for purposeful storytelling, rooted in truth and community. Antoine epitomises that ideal, his drive is equally about scoring goals as it is inspiring a new generation off the pitch. With his growing international profile, our aim is to ensure his story is told authentically and powerfully, reaching audiences well beyond football.”

Strategic Collaboration with Blueprintx

Blueprintx, whose client roster includes Tony Adams MBE, Fikayo Tomori, Sergiño Dest, Chemmy Alcott, and Mat Horne, is renowned for forging strategic partnerships between high-profile talent and international brands. Alongside Reach Communications, the agency will play a central role in elevating Semenyo’s profile, fostering sponsor relationships, and driving commercial opportunities that align with the footballer’s values and career trajectory.

George Woffenden, Co-Founder of Blueprintx, adds:

“Antoine’s athletic achievements are only the beginning. Our mission is to build meaningful, long-term relationships between athletes and their audiences, and working with Reach Communications gives this endeavour a carefully crafted, genuine voice both in the UK and globally.”

Malta’s Creative Industry on the Global Stage

Behind this narrative crafting is Reach Communications, the award-winning agency founded by Maltese entrepreneurs Matt Green and Ricky Bugeja. The agency’s footprint includes organisations across Europe, the UK, and the Middle East, as well as local Maltese brands and companies. Their work spans beyond football and personal branding, covering tourism, adventure, aviation, HoReCa, niche retail, and professional sectors such as finance, legal, and tax services, all connected through a powerfully effective narrative marketing approach.

Ricky Bugeja, Co-Founder and COO of Reach Communications, shares:

“Our agency spans diverse sectors with one core belief: connecting people through authentic stories. Antoine’s journey highlights how sport can unite and inspire. It’s a privilege to bring our creative perspective to this global project, demonstrating that local talent can compete on the world stage, and it’s exciting to be working alongside Blueprintx in the UK.”

Semenyo’s Growing Legacy

At just 25, Semenyo balances the demands of top-flight football with a commitment to giving back to communities and growing his impact beyond the pitch. A regular visitor to Malta and Gozo over the past two years, he has developed a deep affinity for the islands, which provide an ideal environment for mental and physical preparation ahead of each season.

This collaboration between Reach Communications and Blueprintx marks an important milestone for both Semenyo and Malta’s creative sector. As Semenyo’s profile grows, he embodies the modern evolution of the athlete, not just a footballer, but an influential figure driving cultural and social conversations worldwide.

As Antoine Semenyo continues his meteoric rise, this bold new alliance positions him to become one of the defining athletes of his generation, one whose story resonates far beyond the beautiful game.