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Overview
'Embrace the race'.
Antoine Semenyo, a renowned Premier League football player known for his contributions both on and off the field, is an ongoing project in the last year for Reach. Focussing on growing his following, higher engagement and securing brand deals, through media exposure. Our focus on storytelling and showcasing the player through more than just his on-pitch accolades, has built Semenyo into a figure of importance in the football sphere, and beyond, where he continues to flourish.
Capabilities Utilized
REACH®
PRODUCTION
REACH®
STRATEGIC
Project Leader
Timeframe
12 Months (ongoing)
Deliverables
- Community Engagement
- Social Media Content
- Brand Visibility
OKRs
50,000
Followers Gained in 6 months
5,000000
People Reached With The Gozo Initiative
5 Year
Deal with AFC Bournemouth signed
6,000.
Pieces of Social Media Content
15.
Dedicated Staff Deployment.
Project Visuals
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Summary
Through strategic media and marketing efforts, Reach Communications has significantly enhanced Antoine Semenyo's public profile. By focusing on storytelling and engagement beyond the football pitch, Reach has helped Semenyo achieve substantial growth in his following, media presence, and career milestones. This case study exemplifies the power of effective media strategies in the sports industry, demonstrating how players can leverage their influence to achieve remarkable success both on and off the field.
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